Nissan is multinational automobile manufacturer with its headquarters in Tokyo. Based in Japan, Jidosha Seizo Co., Ltd., the predecessor of Nissan Motor Co., Ltd. was established in Yokohama, Japan, in 1933. In the following year, the company changed its name to Nissan Motor Co., Ltd. In 1940, Nihonbashi, Tokyo was chosen the location for the headquarter of the company. Later on, the company's name was rechristened to Nissan Heavy Industries, Ltd. After nine years, the company regained its old name - Nissan Motor Co., Ltd. The company commenced its operations in 1959 at Yulon Motor Co., Ltd. in Taiwan.
Nissan has demonstrated a commitment to innovation since the company's founding in 1933. Not only are Datsuns the first mass-produced Japanese vehicles, their unique, automotive style makes a major impact on the U.S. market when Datsun sedans and compact pickups were first imported in the late '50s.