Maruti Suzuki India is keen on reviving its falling market share in the small car sales segment in India which has been on a downward trail for the past couple of months. And the first step towards this will be the introduction of two sub-800cc small cars in the Indian market by 2013. The company will be showcasing these two models at the upcoming Delhi International Auto Expo in the month of January 2012, where it will be analyzing the response of car enthusiasts and visiting car lovers alike.
The two cars that will be making it into the Indian scene are the Suzuki Palette and MR Wagon, both of which are currently available in the Japanese market by Suzuki, it’s parent firm. Both the cars will be powered Suzuki’s 660cc petrol engine but will be positioned above the 800cc Maruti Suzuki Alto steering both the cars clear out of the Nano’s league in terms of pricing.
Now the 660cc Suzuki engine is well know for its staggering 32 km/l mileage and Maruti believes that the ever rising petrol prices will definitely bring in demand for the palette and MR Wagon. Although the size of the engine is smaller than the Alto’s, the new small cars will have greater interior space, thanks to the improved height, along with a better list of features to look forward to thereby explaining the higher price when compared to the Alto.
The company’s managing executive officer (marketing and sales), Mayank Pareek, stated: “As the market gets more competitive, we have to gear up for the new dynamics. We are thus showing the best we can offer. The new models like the Kei cars and the SUV, MPV and MUV will prove to the world that we are future-ready. We need to get first-hand feedback for this.”
Stay tuned for more updates.